1. Overview of Ha Long Night Market

1.1. What is Ha Long Night Market?

VuiFest Ha Long has affirmed its position as the first commercial – culinary – night entertainment complex following the \"entertainment night market\" model in the heritage region of Ha Long Bay. Launched in June 2025, this Ha Long Night Market offers diverse experiences far beyond the traditional concept of buying and selling. Instead, visitors will immerse themselves in an atmosphere of enjoying seafood, shopping for unique souvenirs, exploring street art, and modern entertainment. This complex model suits many generations of visitors, from active young people to families with young children.

VuiFest Ha Long, the first "entertainment night market" model in the heritage area of Ha Long Bay.

1.2. Why should tourists visit Ha Long Night Market?

The prime location right on Bai Chay coastal street creates an irresistible advantage for the Ha Long Night Market. Cool sea breeze, gentle waves, and sparkling lights create a romantic and vibrant atmosphere hard to find elsewhere. The special feature of VuiFest is its continuous "eventization" with music shows, street art mini-shows, and carnival activities throughout the evenings.

The multi-utility MICE model helps tourists optimize their time. They can enjoy Quang Ninh specialties. They can also easily find meaningful souvenirs. Additionally, tourists can enjoy entertainment at the modern game area, the beachfront bar, and the children's play area. The Ha Long Night Market also plays an important role in promoting night tourism, extending the experience time, and increasing tourist spending in Quang Ninh.

1.3. Location, space, and scale of Ha Long Night Market

Located at a "golden" spot by Bai Chay beach, the Ha Long Night Market VuiFest boasts a beachfront facade in the central tourist area. Adjacent to major resorts, tourists can easily walk or use public transport to get here.

An impressive scale with nearly 1 km stretching along the coast, VuiFest is designed as a modern pedestrian street with 107 tents and about 34 - 40 fixed stalls. It can accommodate thousands of customers each night, especially vibrant during summer and on weekends and holidays. The space is divided into clear zones: a food area, a shopping area, an entertainment area, and many beautiful check-in spots. The design is open, filled with light, flags, flowers, and colorful marquees, while ensuring strict security and hygiene standards.

2. Guide to getting to and experiencing Ha Long Night Market

2.1. How to get to Ha Long Night Market

Getting to the Ha Long Night Market is quite convenient thanks to VuiFest's central location. Tourists staying in hotels in the Bai Chay area can walk for 5-10 minutes or use taxi services or Sun World shuttle buses. Those staying further away, such as in the center of Ha Long City, can easily take a bus or taxi for about 50,000 - 80,000 VND.

For tourists using personal vehicles or motorbikes, it is recommended to park at official parking lots outside the pedestrian area. Then, stroll along the coast to the market to enjoy the sea atmosphere. In particular, parking at Sun World parking lots will help avoid congestion and facilitate more convenient movement.

2.2. Suitable times for visiting, notes for visiting with children/families

Ha Long Night Market operates from 9:00 AM to 12:00 AM daily, with the most vibrant hours from 7:30 PM – 10:00 PM. This is the ideal time to enjoy food and watch street art shows. Families with young children should arrive earlier, around 6:30 PM - 7:00 PM, when the atmosphere is not yet too crowded.

For children's safety, parents should always keep them in sight. Avoid overly crowded areas or adult entertainment zones. Also, try to avoid jostling during peak hours from 8 PM–9 PM. Prepare hats, drinks, and check the weather conditions before going. A light jacket is also necessary as the sea breeze can make the air cool at night.

2.3. Tips for "Instagrammable" check-ins and secrets for a complete exploration

The most beautiful check-in spots at Ha Long Night Market include the giant VuiFest icon right in the center, which attracts thousands of photoshoots every evening. The stalls are decorated with sparkling lights, romantic sea-view corners, colorful game areas, and especially the mascot area with interactive light robots.

To catch attractive offers, follow the Sun World and VuiFest Fanpages to update discount vouchers and combo deals at Sun World and Yoko Onsen stalls. Using the hashtags #VuiFestHaLong, #ChodenHalong on social media platforms like Facebook, TikTok, and Instagram will not only help your posts go "viral" but also give you a chance to receive surprise gifts from the organizers.

The most beautiful check-in spot at Ha Long night market is the giant VuiFest symbol. (Source: Collected)

3. Ha Long Night Market Culinary Experience

3.1. Signature Dishes at the Night Market

Fresh seafood is the "king" of Ha Long night market with diverse types such as mud crabs, mantis shrimp, sea worms, clams… caught directly from Ha Long Bay. Each dish is prepared in various ways: grilled, steamed, boiled, stir-fried with local coastal spices.

Banh Cuon Cha Muc (Steamed Rice Rolls with Grilled Squid Paste) is a must-try dish when visiting Quang Ninh. Ha Long grilled squid paste is famous for its rich, chewy, and crispy flavor, often bought by tourists as gifts for relatives. Sữa chua trân châu (Yogurt with Tapioca Pearls), a traditional specialty of Ha Long, with a refreshing, subtly sweet taste, is incredibly appealing to enjoy on-site in the cool sea breeze.

Additionally, Ha Long night market also offers street food from the three regions of Vietnam: fragrant Northwestern grilled chicken, various spicy and sour salads, diverse skewers, traditional cakes, refreshing sweet soups (che), and fresh juices. International dishes such as ice cream, pastries, and bubble tea from reputable brands like Beard Papa's and Toco Toco are also fully available.

Seafood is the "king" of Ha Long Night Market with diverse varieties. (Source: Business and Marketing Magazine)

3.2. Dining Area and Service Style

The culinary area at Ha Long Night Market is scientifically arranged with about 40 stalls, divided into clear zones: seafood area, street food area, local specialty area, and snack area. Each stall has comfortable dine-in space or convenient takeaway service.

The open space is airy, clean with a strictly controlled food safety and hygiene system. Service staff are professionally trained, friendly, and enthusiastic. Notably, each counter is equipped with hand sanitizer, paper towels, and necessary amenities.

Must-try dishes include Ha Long squid cake from An Gia Food with a traditional recipe. You should also try authentic Ha Long yogurt with pearl. Bai Chay seafood stalls provide fresh ingredients daily. Additionally, there are major branded culinary chains, ensuring quality.

3.3. Reference Prices and Food Enjoyment Tips

Prices at Ha Long Night Market are quite reasonable and varied across segments. Individual dishes range from 30,000 – 70,000 VND, while fresh seafood costs from 100,000 – 300,000 VND/large portion depending on type and weight. Snacks and drinks are priced from 20,000 – 50,000 VND/portion, suitable for all types of tourists.

The experience of choosing delicious food is to prioritize stalls with many customers, reputable brands, or recommendations. You should ask for the specific price before ordering and can request a sample for some specialties.

During peak hours from 7:30 PM - 9:00 PM, many stalls may sell out or require long waits. Therefore, it is advisable to eat earlier between 6 PM - 7 PM for more choices and a more comfortable space.

4. Shopping and Entertainment at Ha Long Night Market

4.1. Featured Shopping Products

The shopping area at Ha Long Night Market offers a rich experience with diverse products from traditional to modern. Souvenir stalls display unique gifts, exquisitely crafted local handicrafts. Ceramics bearing Vietnamese cultural imprints, artfully shaped shell crafts, embroidered paintings, and wooden statues are all meaningful gifts.

Particularly attractive are products crafted from the famous specialty coal of Quang Ninh, processed into many decorative items and unique souvenirs. The fashion and accessories area offers shoes, bags, fashion glasses, beachwear, and T-shirts printed with Ha Long images as souvenirs. Handmade jewelry with exquisite designs is also a favorite choice for many tourists.

Some stalls allow light and friendly bargaining, however, you should consult multiple stalls to compare prices and quality before deciding to buy.

4.2. Entertainment – Outstanding Night Arts

The night entertainment system at Ha Long Night Market is designed to suit all ages and preferences. Street bands perform lively youth music, gentle acoustic, impressive beatbox, along with the appearance of guest singers, creating a vibrant atmosphere all night long.

The beachfront bar and club area offers a unique experience with professional DJs, diverse cocktails, and a romantic sea-view seating area. The beach club with its modern design and lively music is an ideal destination for young people and couples.

The game area and children's play area are professionally invested with attractive minigames and modern electronic game machines for teenagers. The creative area with balloon twisting activities and mascot interactions brings joy to young children and the whole family.

The night entertainment system at Ha Long night market is designed to suit all ages and preferences. (Source: Thanh Nien Newspaper)

4.3. Performance Activities, Festivals, Art Minishows

The festival atmosphere at Ha Long night market is truly vibrant and colorful with the interweaving of many unique artistic activities. Carnival parades with brilliant costumes and lively music create an impressive performance attracting hundreds of tourists to watch and participate.

Artistic fire dancing performances bring breathtaking moments with the skillful techniques of professional artists. Juggling acts, street circus, traditional dragon and lion dances combined with modern light robot performances create a unique combination of tradition and modernity.

The shows are mainly concentrated during the golden hours from 7:30 PM to 9:30 PM, especially grand and crowded on weekends and holidays. The artist team includes local young talents, bands, professional art mascot troupes, and also invited international circus and carnival troupes.

5. Ha Long Night Market and its Role in Developing the Night Tourism Economy

5.1. Impact of the Night Market on Ha Long Tourism

Ha Long night market has created a revolution in the night tourism experience in Quang Ninh. Instead of merely being a shopping and dining activity, VuiFest has transformed into a space for cultural exchange, entertainment, and art appreciation lasting until late at night. This contributes to extending the length of stay and significantly increasing tourist spending.

The emergence of the night market has created a strong linkage effect with other tourism service products such as Sun World Ha Long, Yoko Onsen, hotels, and bay exploration tours. This significantly supplements Quang Ninh's limited night tourism product offerings, creating a complete tourism value chain from morning to night.

The positive impact is also reflected in attracting local labor, promoting the food service, accommodation, and transportation sectors, contributing to the sustainable development of the tourism economy for the entire region.

5.2. Ha Long Night Market is a Must-Visit Destination

With thousands of visitors daily, Ha Long night market has affirmed its position as an unmissable destination. The spread on social media with hashtags #VuiFestHaLong, #CheckinHalong flooding platforms, especially exploding during the peak tourist season.

VuiFest is frequently chosen by travel agencies as a mandatory stop on Ha Long sea tours, from small individual groups to large groups and international delegations. The event has become a new symbol of Ha Long's night tourism, contributing to enhancing the image and brand of Quang Ninh tourism on the tourism map of Vietnam and internationally.

With thousands of visitors daily, Ha Long night market has affirmed its position as an unmissable destination. (Source: Travel Magazine)

6. Suggested itinerary combining travel experiences

6.1. Day 1

Morning: Visitors depart for Ha Long. On the way, you can stop at roadside spots for breakfast or enjoy local specialties. Upon arrival in Ha Long, you can visit a cafe with a sea view or take a light tour around Bai Chay area before checking in.

Afternoon: Check in at a hotel or resort in the Bai Chay area. After resting, stroll along Bai Chay beach and explore Sun World Halong with the Queen Cable Car, Sun Wheel, and Dragon Park.

Evening: Explore Vui Fest during the golden hour to enjoy fresh seafood, watch vibrant street art shows, and take photos at famous landmarks.

6.2. Day 2

The second day is dedicated to relaxation with a morning swim or experiencing spa and onsen at Yoko Onsen. At noon, you can revisit VuiFest stalls for shopping, enjoy lunch, and choose meaningful Ha Long gifts before concluding the journey.

An important tip is to book rooms in advance during peak season and prepare to schedule shows. Prioritize enjoying food before 8 PM to have enough time to fully experience the evening's art and entertainment activities without feeling rushed.

Yoko Onsen Quang Hanh is the premier choice for travelers seeking a high-class spa and onsen experience.

Ha Long Night Market VuiFest is truly an indispensable modern complex 'night street' on every journey to discover Ha Long. This place gathers all the elements: specialty seafood cuisine, diverse shopping, and high-class artistic entertainment, suitable for all ages. Visit at least once to capture the 'sleepless night' experience in the heart of the wonder bay and share wonderful moments with #VuiFestHaLong!